Place is perhaps the most important element of the marketing mix for this business. We will also be involved in the sale of beauty products, cosmetic, postcards greeting cardsconvenience foods and other related products available in our store at all times. The Reliance Group, India's largest conglomerate is planning on getting into the retail sector shortly.
This should level the playing field as many of the independent retailers have a chemist association that boycotts distributors for supplying to organized retailers. It is expected, however, that seniors will be the largest target market since they are the heaviest users of pharmaceuticals.
This is why it is important to provide the best service in the area in order to have a viable value proposition in order to compete Fein, As a matter of fact, our publicity and advertising strategy is not solely for winning customers over but to effectively communicate our brand to the general public.
Kingsley Greeno Retail Pharmacy we will ensure that we have a wide range of products prescription drugs and over-the-counter drugs.
It will be difficult for customers to visit our store and not see the product that they are looking for. However, Thippasandra and Frazer town are locations where market research should help Sample Pharmacy. Sample Pharmacy Business Plan Template — Sustainability and Expansion Strategy The future of a business lies in the numbers of loyal customers that they have the capacity and competence of the employees, their investment strategy and the business structure.
The organizational chart for the company is as follows: The General Manager needs to have experience in running a retail pharmacy, not just retail store, because of the unique regulatory needs associated with the pharmacy department.